Abra can now show promotions in Upcart's cart drawer, creating a seamless personalized experience for your customers at the key decision point of the cart.
Abra's new integration allows you to personalize reward tiers for specific customers and display the progress of any promotion in your cart.
Why This Matters
We started working with Upcart because they worked great with discounts. Since then we have frequently recommended them to our merchants.
One powerful area of Upcart that merchants have shared feedback on is the personalization and customer experience of the cart drawer. As part of their mission of making Upcart more personalizable – Upcart created a framework that allowed us to place Abra gift with purchase and tiered volume banners in Upcart cart drawer. Merchants using Upcart can now offer more sophisticated promotions, enabling:
- Clear Reward Communication: Display tiered reward levels directly in the cart drawer, keeping customers informed and engaged.
- Seamless Integration: Use Abra's advanced promotional banners within Upcart without disrupting the shopping experience.
- Enhanced AOV Growth: Drive higher average order values with dynamic, easily understood promotions.
How It Works
Dynamic Banners: Abra gift with purchase and tiered banners automatically update within the Upcart cart drawer when promotions are activated via links or set as public promotions. Using Abra’s advanced features this could even mean different promotions by market.
Reward Tiers: When a promotion is activated you can use Abra to turn on reward tiers using our gift with purchase and tiered promotion types.
Strike-out pricing everywhere: Paired with the activation of the banners we use Abra’s dynamic pricing functionality to update prices based on the discount value across collection and product pages.
Subscription-Friendly Offers: Highlight free gifts or discounts tied to subscription purchases, enticing customers to subscribe and save.
Examples in Action
- Tiered discounts with dynamic pricing: Showcase promotional rewards in the cart as customers add items, increasing clarity and reducing hesitation.
- Tiered Gifts: Reward customers with gifts dynamically across the entire shopping journey—from product pages to checkout using a discount code rather than free products.
- Subscription Gift with Purchase: Tailor promotions to specific customer segments or subscription products, ensuring your offers are relevant and impactful.
Setting It Up
- Activate the Integration: From Abra’s settings page, enable the Upcart integration.
- Create Abra Promotions: From the Abra create a gift with purchase or tiered volume promotion.
- Add your banners to promotions: Add the banners to the corresponding promotions, specifically to the cart template and they will be dynamically displayed in the cart drawer.
- Test & Launch: Ensure your banners and promotions display correctly in Upcart’s cart drawer. Test with different scenarios to guarantee a flawless experience.
Learn More
This integration combines the best of both worlds: Abra’s dynamic promotional tools and Upcart’s intuitive cart drawer experience. Dive into these features today to unlock new levels of promotional success.
Book a Demo to see how Abra and Upcart can transform your store’s shopping experience.